Pulse Fitness, is launching a range of fully immersive virtual reality fitness equipment set in a gaming environment. The new range will be launched to market at this year’s IHRSA show, 8-11 March in Los Angeles and will be making its European debut at FIBO, 6-8 April in Cologne, Germany.
Over the past five years, Pulse have been developing groundbreaking new technology in partnership with CSE Entertainment to create the first real change in cardio equipment for over 40 years. The new software and hardware will be compatible with Pulse treadmills with other cardio products to follow later this year. The technology will be available via the console and is also fully compatible with virtual reality headsets.
Users will be able to explore over 100 different virtual gaming programmes and environments such as coastal, countryside and city based locations. The software will give them a unique 360° real life experience, with incline and resistance that autonomously adjusts to the terrain.
Designed as a fun, compelling and challenging way to keep fit, users will be able take part competitively by running alongside fellow gym users or web racing globally. They will also be able to try and beat their previous scores when using the equipment, as well as using the software to add variety and energy to their usual workout routine.
“Introducing virtual reality to our equipment is something we are very excited about,” says Pulse Managing Director, Chris Johnson. “We are constantly looking for different ways to engage more people in fitness and encourage them to lead an active lifestyle, and we believe that our virtual reality equipment is the next step to providing fully immersive fitness experiences.”
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